Branding

Brand Your Business

Creating an iPhone application is one story; marketing, promoting, and selling it at the App store is another. Just imagine a market where over 180 new products enter everyday! Yes, it happens in iPhone App store, meaning some 5,400 new apps are listed on the store every month.

It is no wonder that the market of iPhone applications is big and growing fast. Consumers are surely enjoying the gigantic market, unlike the developers who are facing a significant challenge in marketing their products. A good marketer will know that price of the apps is not the decisive factor in selling; competitors can always come up with a cheaper price.

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